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Description
BrandtellingIn zehn einfachen Schritten zu erfolgreichen Unternehmensgeschichten. Storytelling, das Marken und Menschen verbindet. EAN: 9783593513799 Farbverschnitt: Generell werden die Bcher ohne Farbverschnitt geliefert, auch wenn die Abbildungen einen Farbverschnitt zeigen. Erscheinungsjahr: 22. 01. 2021 Produktform: Kartoniert Autoren: Mattenberger, Matthias M. Illustrator: Meyer, Jennifer Seitenzahl Blattzahl: 221 Keyword: Branding; Business Model
In zehn einfachen Schritten zu erfolgreichen Unternehmensgeschichten. Storytelling, das Marken und Menschen verbindet.
| EAN: | 9783593513799 |
| Farbverschnitt: | Generell werden die Bücher ohne Farbverschnitt geliefert, auch wenn die Abbildungen einen Farbverschnitt zeigen. |
| Erscheinungsjahr: | 22.01.2021 |
| Produktform: | Kartoniert |
| Autoren: | Mattenberger, Matthias M. |
| Illustrator: | Meyer, Jennifer |
| Seitenzahl/Blattzahl: | 221 |
| Keyword: | Branding; Business Model Generation; Canvas; Customer Journey; Design Thinking; Heldenreise; Markenbaum; Markengeschichte; Markenkommunikation; Markenmanagement; Markenstrategie; Marketing; Osterwalder; Persona; Playbook; Storytelling; Storytrichter; Storywurzel; Toolbox; Value Proposition Canvas; Werbung |
| Fachschema: | Absatz / Marketing~Marketing~Vermarktung~Werbung~Beruf / Karriere~Karriere |
| Fachkategorie: | Marken und Markenkonzepte~Ratgeber: Karriere und Erfolg, Werbung |
| Thema: | Verstehen, Optimieren |
| Text Sprache: | ger |
| Verlag: | Campus Verlag GmbH |
| Länge: | 238 mm |
| Breite: | 192 mm |
| Höhe: | 20 mm |
| Gewicht: | 595 gr |
| Genre: | Sozialwissenschaften/Recht/Wirtschaft |
| Herkunftsland: | DEUTSCHLAND (DE) |
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4.6 ★★★★★
Based on 18 reviews
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Product Reviews
★★★★★ 1
Mal presentado
Size: 9, Color: Black Full Grain
Un zapato llego con cosido defectuoso
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Reviewed in the United States on October 29, 2025
★★★★★ 5
Comfortable
Size: 11.5, Color: Black Full Grain
Fit great very comfortable
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Reviewed in the United States on October 16, 2025
★★★★★ 5
Nice shoes!
Size: 11, Color: Black Full Grain
I bought them in black and I like them so much I will be buying the brown soon. They fit true to size and are comfortable and stylish. I like the clean simplicity. They're basically a dressy sneaker which is perfect for my job's 'dress code'. Yet they're stylish enough to be worn weekends or a night out. They seemed just a touch stiff out of the box but IMO that's completely normal and fine - after just a couple days of wearing them they are breaking in nicely. No complaints on that. They seem to be of very high quality and I'm very happy with them.
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Reviewed in the United States on February 8, 2026
★★★★★ 5
Good shoes!!!!!
Size: 10, Color: Tan Full Grain
They are comfortable, they fit, great style. I bought blue, brown and black shoes.
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Reviewed in the United States on August 18, 2025
★★★★★ 5
Great Product
Size: 13, Color: Black Full Grain
2nd Johnston & Murphy comfortable and stylish.
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Reviewed in the United States on December 26, 2025
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