SKU: 22227054038

Allworth ASMP Professional Business Practices in Photography, 7th Edition

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Description

Allworth ASMP Professional Business Practices in Photography, 7th EditionAmerican Society of Media Photographers An important aspect of any working photographer's life is their association with the American Society of Media Photographers. ASMP Professional Business Practices in Photography, 7th Edition from Allworth Press helps guide photographers in their business practices, much like the ASMP itself. Filled with numerous articles from a number of successful professional photographers, including the past president of the

  • American Society of Media Photographers

An important aspect of any working photographer's life is their association with the American Society of Media Photographers. ASMP Professional Business Practices in Photography, 7th Edition from Allworth Press helps guide photographers in their business practices, much like the ASMP itself. Filled with numerous articles from a number of successful professional photographers, including the past president of the ASMP, Susan Carr, this book is a treasure trove of insight and practicality. Known to some as the photographer's "business bible", this book provides answers to legal and business questions, estimating prices, working with clients, and features many ready-to-copy forms and checklists, along with a cross-media bibliography.

Table of Contents
Acknowledgements

Introduction

PART I THE BASICS

Section 1: Understanding Licensing

Chapter 1: Industry Overview: Understanding Licensing-the Key to Being a Professional Photographer, by Susan Carr Chapter 2: How to Price Professional Photography, by Susan Carr Chapter 3: How to Write a License, by Jeff Sedlik Chapter 4: Selling Your Pricing Structure, by Susan Carr

Section 2: Copyright - Protecting your Assets

Chapter 5: Understanding Copyright, by Richard Weisgrau and Victor Perlman Chapter 6: Registering Your Work, by Stan Rowin Chapter 7: Metadata Basics, by Judy Herrmann
Chapter 8: Using Metadata is Key to Photographic Professionalism, by Ethan Salwen Chapter 9: Enforcing Copyright: Dissecting the Infringement Case by Nancy Wolff Chapter 10: Smoking Guns - How to Handle Clients Who Exceed Prior Licenses by Henry W. Jones, III Chapter 11: Frequently Asked Questions, by Stan Rowin

Section 3: Assignment Photography

Chapter 12: The Assignment Photographer, by Susan Carr Chapter 13: Interviews with Assignment Photographers, by Leslie Burns-Dell'Acqua Chapter 14: Making Strides with Your Fine Art Career, by Amy Blankstein Chapter 15: Moving into Motion, by Ethan Salwen Chapter 16: Book Publishing, by Shannon Wilkinson

Section 4: Stock Photography

Chapter 17: A Brief Explanation of the Business of Stock Photography, by Betsy Reid Chapter 18: Stock Licensing Models, by David Sanger and Betsy Reid Chapter 19: Editorial + Commercial Stock: Worlds Apart, by Rivaldo Does Chapter 20: Stock Contracts: Look Before Your Leap, by Robert Rathe Chapter 21: Going Portal: Clearing Defining Stock Photography Portals, by Ethan Salwen Chapter 22: Interviews with Stock Photographers, by Leslie Burns-Dell'Aqcua

Section 5: Paperwork

Chapter 23: Why These Forms are Critical to Your Business, by Richard Weisgrau and Victor Perlman Chapter 24: Sample Forms-Estimate, Confi rmation, Change Order, Delivery Memo, Invoice, Indemnification Chapter 25: Terms and Conditions for Your Business Paperwork, by Richard Weisgrau and Victor Perlman Chapter 26: Smooth Sailing: Avoiding Business Conflicts, by Jay Asquini

Section 6: Releases

Chapter 27: Why You Need Releases Chapter 28: What's In a Release Chapter 29: Property Releases Chapter 30: Special Considerations for the 21st Century Chapter 31: Trademarks Chapter 32: Ideas For Getting Signatures Chapter 33: Frequently Asked Questions About Releases Chapter 34: Sample Releases Chapter 35: Your Professional Team: Attorney, Accountant, Estate Planner and Insurance Agent, by Alan Rabinowitz Chapter 36: Preserving Your Visual Legacy: Estate Planning for Photographers, by Aaron D. Schlindler Chapter 37: ASMP Prosurance, by Scott Taylor Chapter 38: Is Your Assistant an Independent Contractor or an Employee? by Mark Tucker Chapter 39: Guidelines for Assistants, by Pamela Kruzic

Section 8: Digital Business Essentials

Chapter 40: Digital Asset Management, by Peter Krogh Chapter 41: Universal Photographic Digital Imaging Guidelines Chapter 42: Digital Technicians, by Ethan Salwen

PART II CRITICAL SKILLS

Section 9 Marketing

Chapter 43: 7 Steps to an Effective (and Doable) Marketing Plan, by Leslie Burns-Dell'Acqua Chapter 44: Websites, by Leslie Burns-Dell'Acqua Chapter 45: Website Success Case Study, by Blake Discher Chapter 46: Website Usability Considerations, by Blake Discher Chapter 47: Art Directors Voice Their Do's and Don'ts, by Elyse Weissberg Chapter 48: Reps and Marketing Assistants and Consultants, Oh My! by Leslie Burns-Dell'Acqua Chapter 49: Reinventing Yourself, by Elyse Weissberg

Section 10: Negotiating

Chapter 50: Negotiating Principles, by Michal Heron and David MacTavish Chapter 51: Negotiating the Assignment Deal, by Richard Weisgrau Chapter 52: Negotiating Quick Tips and Telephone Cheat Sheet, by Blake Discher

Section 11: Customer Service

Chapter 53: Working WITH Clients, by Leslie Burns-Dell'Acqua Chapter 54: Turning Projects into Relationships: Give Them an Experience, by Leslie Burns-Dell'Acqua

Section 12: Managing Change

Chapter 55: Value Your Work: An Educated Photographer Is Your Best Competition, by Emily Vickers Chapter 56: The Sky is Falling, Grab Your Camera, by Judy Herrmann

Glossary of Terms

Resources

About ASMP

Index

Subject Photography books and tutorials
Author ASMP
Edition 7th
Hard/Soft Cover Paperback
Pages 480
ISBN Number ISBN-10: 1-58115-497-6 ISBN-13: 978-1-58115-497-9
Publisher Allworth Press
Date Published September 2008
Dimensions 6 x 9" / 15.2 x 22.9cm
Packaging Info
Package Weight 1.5 lb
Box Dimensions (LxWxH) 8.9 x 6.0 x 1.1"
All product and company names are trademarks™ or registered® trademarks of their respective holders. Use of them does not imply any affiliation with or endorsement by them.
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SKU: 22227054038

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Kindle Customer Maureen
Phoenix, US
★★★★★ 4
Slow, sorry but good
Format: Kindle
This was a slow moving book. Lots of character pov chapters, lots of superfluous descriptions and endless courtly appearances stalled this book to start. Once you get into the heart of the story, it takes off. Before you know it the book is done. My favorite character is Reyna. She is so strong. She is true to herself. She gets into a lot of trouble with her headstrong ways but it's entertaining. I have high hopes for Lorcan. He is honorable to a fault. Thane had turned out to be better than I thought but i still don't like him. Eislin is useless. Great plot twists at the end. I'm looking forward too book 2.
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Reviewed in the United States on June 6, 2020
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Faifre6
Grantham, US
★★★★★ 5
Very detailed! Beautiful world building! Strong Heroine!
Format: Kindle
Starts off a little slow and confusing with different POV’s, but starts to all come together towards the middle to make an elaborate plot line and makes it all worth it. Beautiful world building and attention to detail as well as great writing. The cliffhanger was gut wrenching! Can’t wait for the next book!
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Reviewed in the United States on March 4, 2020
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Isabelle
Charlottesville, US
★★★★★ 4
Interesting
Format: Kindle
This was a very captivating book once you got into it thoroughly. But the third person perspective was a bit hard to get used to. But as you got into it and followed the different characters, it was interesting and filled with intrigue, conflict and forbidden love. I can’t wait to read the next one and to complete the series.
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Reviewed in the United States on November 12, 2022
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Lisa B.
Fort Morgan, US
★★★★★ 5
OUTSTANDING
Format: Kindle
This was very, very good. The world is vast and characters are complex. There is a good plot with a whole lot going on. This is well written. Good twists and turns and some heart breaking moments. You will love these characters, they have heart and loyalty. I am hoping that there will be several more books. We've yet to see anything from the Sea Court but only a mention of them here and there. The Wood Court was given a quick couple of scenes, and only as far as some warriors, we've yet to enter their court and the Shadow Court, I'm not sure if they will be a force for good or bad, but they definitely will play a much bigger role moving forward. This is primarily the Ice and Air Courts. Told in multiple views, which I loved, it gives you a chance to see things from different eyes. There's alot of political maneuvering and deception. I loved it and will pick up the next book as it becomes available. If you like The Fae and the courts, you should love this. I think the author has mucn in store for us.
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Reviewed in the United States on March 8, 2020
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Jessika
West Palm Beach, US
★★★★★ 4
Definitely worth the read!
Format: Kindle
After taking a deep breath and taking in that wicked twist of an ending, I have finally composed myself. My first thought when I started this book was that I love Reyna's character. I was intrigued by her connection with her familiar and the Ruin that is plaguing her land. It came as no surprise that she took her sister's place in an attempt to protect her. When they reach the Air Court everything slows down. This is where it was iffy for me. First of all, I like multiple POV's in books however 7 is a bit much. It starts to interrupt the story line. I felt like I was finally making progress connecting with one character, then it was switched to another person. I felt they all had necessary or pertinent information but not necessarily were they all POV worthy. The only other thing that annoyed me was that Reyna constantly was " trapped." She would rush off without thinking, only to need rescuing. She is brilliant in a fight, but she really doesn't think through anything. Lorcan is amazing. I know he might be on the "bad" list, but his background is so interesting. Eislyn(Reyna's sister) is really so sweet, but calculating. I enjoyed her and Thane's dialogue. The author did an amazing job with the imagery in this book. Everything was so detailed it was easy to fall into the scene. I love unexpected twists and while part of the ending I expected, I wasn't expecting how it took place. All in all, I found it very entertaining and I am very invested in continuing this series. Favorite quotes: "The truth may be twisted but never false." "Who was she if she was not the enemy of the Air Court? What was her purpose of she no longer has that?" "In a war-torn land, love was always a lie."
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Reviewed in the United States on March 4, 2020

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