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Description
Americana: A 400-Year History of American CapitalismAn absorbing and original narrative history of American capitalism NAMED A BEST BOOK OF 2017 BY THE ECONOMIST From the days of the Mayflower and the Virginia Company, America has been a place for people to dream, invent, build, tinker, and bet the farm in pursuit of a better life. Americana takes us on a four hundred year journey of this spirit of innovation and ambition through a series of Next Big Things the inventions, techniques, and industries
An absorbing and original narrative history of American capitalism NAMED A BEST BOOK OF 2017 BY THE ECONOMIST From the days of the Mayflower and the Virginia Company, America has been a place for people to dream, invent, build, tinker, and bet the farm in pursuit of a better life. Americana takes us on a four-hundred-year journey of this spirit of innovation and ambition through a series of Next Big Things -- the inventions, techniques, and industries that drove American history forward: from the telegraph, the railroad, guns, radio, and banking to flight, suburbia, and sneakers, culminating with the Internet and mobile technology at the turn of the twenty-first century. The result is a thrilling alternative history of modern America that reframes events, trends, and people we thought we knew through the prism of the value that, for better or for worse, this nation holds dearest: capitalism. In a winning, accessible style, Bhu Srinivasan boldly takes on four centuries of American enterprise, revealing the unexpected connections that link them. We learn how Andrew Carnegie's early job as a telegraph messenger boy paved the way for his leadership of the steel empire that would make him one of the nation's richest men; how the gunmaker Remington reinvented itself in the postwar years to sell typewriters; how the inner workings of the Mafia mirrored the trend of consolidation and regulation in more traditional business; and how a 1950s infrastructure bill triggered a series of events that produced one of America's most enduring brands: KFC. Reliving the heady early days of Silicon Valley, we are reminded that the start-up is an idea as old as America itself. Entertaining, eye-opening, and sweeping in its reach, Americana is an exhilarating new work of narrative history.Binding Type: Paperback
Publisher: Penguin Group
Published: 12/04/2018
ISBN: 9780399563812
Pages: 576
Weight: 1.08lbs
Size: 8.30h x 5.40w x 1.30d
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4.1 ★★★★★
Based on 12 reviews
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Product Reviews
★★★★★ 5
Useful
Format: Paperback
Good ideas, well written
WAS THIS REVIEW HELPFUL?YesReportShare
Reviewed in the United States on July 16, 2019
★★★★★ 5
Great Process for Presentation Noobs
Format: Paperback
I had already agreed to give a workshop to my co-workers about how to give more effective presentations when I purchased this book for prep. I immediately adapted the recommended process. After years of creating my own slide decks I have my quirky development process. Following the guidelines in this book will allow anyone at any skill level to methodically create a dynamic slide deck and give a speech that will move the audience to action. I wish I'd had it 35 years ago, when I first started making slide decks, before I learned the hard way that bullets kill.
WAS THIS REVIEW HELPFUL?YesReportShare
Reviewed in the United States on June 27, 2024
★★★★★ 5
ESSENTIAL and Good for More Than Just Presentations
Format: Kindle
This is the second time I purchased this book. I had an older edition and decided to purchase the update. I'm glad I did, as this expands and improves upon the first edition.
The book is absolutely essential for anyone putting together a presentation. Not only does it provide sound theories behind persuasion and storytelling, it makes the process dead-simple with an easy-to-follow template. And this template works for more than just presentations. The structure works for pretty much any content you're creating whether that's a presentation or a blog post or a video. Can't recommend this highly enough.
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Reviewed in the United States on December 30, 2021
★★★★★ 3
Follow the template
Format: Paperback
Not much different from the 2005 ed, which was good
Version 4, it is practically verbatim. The only major change I can see is the Story Template changed all of the terminology and dropped Act III all together leaving it pretty much up to the reader to figure out how to close the presentation.
I prefer the V.1 template over this one.
Slicker paper and color photos, and the story boarding is more developed.
Following the template is key to pulling the presentation off.
A good portion of the book is still geared toward a Corporate audience with the assumption that the reader is an upper-level manager with a team of employees to do your work for you.
Know what you are getting into. The creation of an effective 15 minute presentation can take hours for a solopreneur. I use the 45 minute format to create 15/20 minute training videos.
I will recommend this book to anyone who creates and delivers PPT presentations, can focus and stick to the plan.
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Reviewed in the United States on July 11, 2018
★★★★★ 5
Practical guide to building a good presentation
Format: Kindle
I liked the walking through the process of preparing a presentation. Easy to read, easy to follow...
WAS THIS REVIEW HELPFUL?YesReportShare
Reviewed in the United States on September 11, 2018
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