SKU: 27985139845

Aveda Be Curly Advanced Coil Definer Gel 250ml

Sale price$44.96 Regular price$49.95
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Ships within 48 hours · Estimated delivery Sep 20 - Sep 25

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Description

Aveda Be Curly Advanced Coil Definer Gel 250mlThe Aveda Be Curly Advanced Coil Definer Gel 250ml is a 93% naturally derived, 100% vegan styling treatment that marks a new era in textured hair care. Developed by Avedas texture experts, this gel is powered by a revolutionary vegan curl strength peptide derived from pea and vegetable proteins. This small molecule technology penetrates the hair fiber to build structural resilience, making fragile coils significantly more resistant to the mechanical

The Aveda Be Curly Advanced™ Coil Definer Gel 250ml is a 93% naturally derived, 100% vegan styling treatment that marks a new era in textured hair care. Developed by Aveda’s texture experts, this gel is powered by a revolutionary vegan curl-strength peptide derived from pea and vegetable proteins. This small-molecule technology penetrates the hair fiber to build structural resilience, making fragile coils significantly more resistant to the mechanical stress of styling and daily manipulation.

The formula is enriched with certified organic kokum seed butter, which provides deep, weightless nourishment to prevent the "thirst" often associated with high-shrinkage hair, and organic aloe to provide exceptional slip and moisture. Designed to offer a medium-to-firm flexible hold, it creates a protective, moisture-locking veil that defends against frizz for up to 24 hours. Entirely free from silicones, drying alcohols, and parabens, it respects the biological integrity of Type 3 and Type 4 hair, leaving curls 2x shinier and perfectly elongated.

Benefits

  • Maximum Coil Definition: Specifically formulated to "clump" and define tight curls and coils, reducing unwanted volume and frizz.
  • Peptide-Powered Strength: Features a vegan peptide complex that reinforces hair bonds, providing internal support for high-shrinkage hair.
  • 24-Hour Humidity Protection: Locks out moisture from the air to maintain your style’s integrity even in tropical Australian conditions.
  • Intensive Hydration: Infused with kokum butter to provide a surge of moisture that keeps coils soft and flexible, never stiff or crunchy.
  • Instant Elongation: Provides the necessary weight and hold to minimize shrinkage, allowing your natural length to shine.
  • Flake-Free Finish: A non-greasy, non-sticky formula that dries clear and remains touchable throughout the day.
  • 93% Naturally Derived: Formulated with pure plant, non-petroleum mineral, and water sources for a clean beauty experience.

Ideal For

  • Tight Curls & Coils: Expertly balanced for hair patterns from Type 3C through to the tightest 4C coils.
  • High-Shrinkage Hair: Perfect for those seeking to maximize their length and define their natural pattern with a firm, flexible hold.
  • Frizz-Prone Lifestyles: A must-have for individuals in humid or coastal regions who require maximum style longevity.
  • Safe for Color-Treated Hair: Gentle enough to protect and enhance the vibrancy of salon-professional color.

Why you'll love it
You’ll love this gel because it provides the "holy grail" of coil styling: a firm hold that feels soft to the touch. At AMR Beauty, we know that managing Type 4 hair requires products with incredible "slip" to minimize breakage; this formula glides through the hair, making application a breeze. You will love how it defines each individual coil while imparting a healthy, light-reflecting shine. The refreshing Pure-Fume™ aroma—a zesty blend of certified organic lemon, bergamot, and orange—ensures your hair smells as fresh as it looks, turning your styling routine into a luxurious sensory escape.

Final word
Don't settle for undefined, thirsty coils. The Aveda Be Curly Advanced™ Coil Definer Gel 250ml offers a sophisticated, science-led solution that respects the biological complexity of textured hair. By integrating this professional-grade gel into your routine, you are choosing a future of resilience, high-definition bounce, and total coil confidence.

Shipping Notes
  • Free Standard Shipping on $100+ Orders to the USA.
  • Except Preorder products are shipped in 48 hours.
  • Delivery to the USA:
  1. Standard Shipping : 3-10 business days
  • If time is of the essence, please consider selecting expedited delivery for faster service.
Exchange/Return Notes
  • We offer a 30-day return/exchange service after receiving.
  • Final sale items are not eligible for returns or exchanges.
  • To process your return/exchange, please contact us at [email protected]
  • Please click here for more details>>> Return & Exchange Policy
SKU: 27985139845

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4.9 ★★★★★
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Verified Purchase
Sherry
Los Angeles, US
★★★★★ 5
Benissimo!
Color: 250 BLONDE, Size: 1 Count (Pack of 1)
Hands down the best brow pen I’ve used & I have used ALL of them! I love this for my almost non-existent brows. It’s easy to handle for precise hairlike application. Have subscribed to this it’s so good. Finally, one that’s the right color, doesn’t run out even after a month of use & is the BEST price. Maybelline for the win!
WAS THIS REVIEW HELPFUL?YesReportShare
Reviewed in the United States on February 27, 2026
M
Verified Purchase
Mary
Carnegie, US
★★★★★ 3
The colors are way off
Color: 259 ASH BROWN, Size: 1 Count (Pack of 1)
The ash brown is basically black. However, I do think the gel helps set the brow color and I have been using a ash blonde color and then applying the gel.
WAS THIS REVIEW HELPFUL?YesReportShare
Reviewed in the United States on February 9, 2026
J
Verified Purchase
JStewart
Lake Worth, US
★★★★★ 5
So Good!
Color: 262 BLACK BROWN, Size: 1 Count (Pack of 1)
This is my absolute favorite bow pen I've ever tried. The brush tip is incredibly fine and makes each stroke a perfect hair like finish. I tend to get heavy handed with other options like brow powders so having an option for thin hair like stokes makes it incredibly hard to taken it too far. The tip doesn't dry out to the point of skipping or Inconsistency without you knowing its time to refresh it by capping and shaking, but I do find that it comes back refreshed and even better the more you repeat the capping and shaking step between brows. Easy to hold and design. I wasn't totally blown away with the brow gel it comes with attached to the pen when it comes to hold power. It doesn't flake at all and doesn't leave a cast of white or sheen to the brow, which is a plus. It's just a nice way to loosely set the brow after application. There is some wiggle room with wiping the product off with a q tip if a mistake is made, but once the pigment is dry, it doesn't budge all day, even after intense exercise or humid conditions. I'll be repurchased this like... now, and hope it never gets discontinued!
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Reviewed in the United States on April 10, 2024
S
Verified Purchase
Susan Lace
Lexington, US
★★★★★ 1
Defective product from Amazon.
Color: 255 SOFT BROWN, Size: 1 Count (Pack of 1)
I have used this product many times and I think it is a good product. I usually buy it at Target. The product I received from Amazon was defective. The pen was totally dried out and I was not able to paint a brow. There was liquid in the brush side, but it is colorless and meant to be a finish to make the color last longer. Maybe just a one time fluke, but I'd purchase this elsewhere.
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Reviewed in the United States on June 7, 2026
J
Verified Purchase
Jane Sell
Birmingham, US
★★★★★ 5
Eyebrows!
Color: 257 MEDIUM BROWN, Size: 1 Count (Pack of 1)
Great color and great price!
WAS THIS REVIEW HELPFUL?YesReportShare
Reviewed in the United States on April 29, 2026

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