SKU: 39119664639

Slugfest: Inside the Epic, 50-Year Battle Between Marvel and DC

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Slugfest: Inside the Epic, 50-Year Battle Between Marvel and DCThe first in depth, behind the scenes book treatment of the rivalry between the two comic book giants. THEY ARE THE TWO TITANS OF THE COMIC BOOK INDUSTRY the Coke and Pepsi of superheroes and for more than 50 years, Marvel and DC have been locked in an epic battle for spandex supremacy. At stake is not just sales, but cultural relevancy and the hearts of millions of fans. To many partisans, Marvel is now on top. But for much of the early 20th century,

The first in-depth, behind-the-scenes book treatment of the rivalry between the two comic book giants.

THEY ARE THE TWO TITANS OF THE COMIC BOOK INDUSTRY--the Coke and Pepsi of superheroes--and for more than 50 years, Marvel and DC have been locked in an epic battle for spandex supremacy. At stake is not just sales, but cultural relevancy and the hearts of millions of fans.

To many partisans, Marvel is now on top. But for much of the early 20th century, it was DC that was the undisputed leader, having launched the American superhero genre with the 1938 publication of Joe Shuster and Jerry Siegel's Superman strip. DC's titles sold millions of copies every year, and its iconic characters were familiar to nearly everyone in America. Superman, Batman, Wonder Woman -- DC had them all.

And then in 1961, an upstart company came out of nowhere to smack mighty DC in the chops. With the publication of Fantastic Four #1, Marvel changed the way superheroes stories were done. Writer-editor Stan Lee, artists Jack Kirby, and the talented Marvel bullpen subsequently unleashed a string of dazzling new creations, including the Avengers, Hulk, Spider-Man, the X-Men, and Iron Man.

Marvel's rise forever split fandom into two opposing tribes. Suddenly the most telling question you could ask a superhero lover became "Marvel or DC?"

Slugfest, the first book to chronicle the history of this epic rivalry into a single, in-depth narrative, is the story of the greatest corporate rivalry never told. Complete with interviews with the major names in the industry, Slugfest reveals the arsenal of schemes the two companies have employed in their attempts to outmaneuver the competition, whether it be stealing ideas, poaching employees, planting spies, or launching price wars. The feud has never completely disappeared, and it simmers on a low boil to this day. With DC and Marvel characters becoming global icons worth billions, if anything, the stakes are higher now than ever before.

Binding Type: Hardcover
Publisher: Da Capo Press
Published: 10/03/2017
ISBN: 9780306825460
Pages: 304
Weight: 1.10lbs
Size: 9.10h x 6.10w x 1.30d

Review Citations: Kirkus Reviews 08/01/2017
Shelf Awareness 10/13/2017
Publishers Weekly 10/23/2017
Library Journal 11/01/2017
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SKU: 39119664639

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ashley gavin
Massapequa, US
★★★★★ 5
Prom 2026
Color: Blue 02, Size: Medium, Color: Blue 02, Size: Medium
Perfect fit true to size
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Reviewed in the United States on April 29, 2026
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Tiffany K.
Birmingham, US
★★★★★ 4
Not true to size but great quality.
Color: Black 02, Size: Medium
I bought a medium for my son who normally wears medium. It was extremely big. The quality and arm length was good.
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Reviewed in the United States on May 5, 2026
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Tammie
Grantham, US
★★★★★ 5
Nice suite
Color: Black&red, Size: Small, Color: Black&red, Size: Small
Delivery was on time. Suit fit perfect I bought it for my son 8th grade dance. It was worth the money and quality was good
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Reviewed in the United States on May 30, 2026
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leslie moore
Lake Worth, US
★★★★★ 5
Does run big
Color: Black 02, Size: Small, Color: Black 02, Size: Small
Very nice suit but it does run big and I had to get it tailored! I really should have purchased the Xtra small for him!
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Reviewed in the United States on May 10, 2026
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princess redden
Birmingham, US
★★★★★ 5
Looks exactly like the photo.
Color: White 02, Size: X-Large, Color: White 02, Size: X-Large
The material of the suit is nice. Had to get the suit jacket taken in, worth the buy.
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Reviewed in the United States on March 22, 2026

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