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Description
Branding + Interior Design: Visibility and Business Strategy for Interior DesignersThe home goods market in the United States is the largest market in the world. Then why do some interior design firms thrive while others barely survive? The answer lies in one powerful little word: brand. More than a pretty logo, it involves telling the story of your distinct point of view who you want to serve and why you do business, and it's a process that happens from the inside out. This book bridges the gap between designer and design leader
The home goods market in the United States is the largest market in the world. Then why do some interior design firms thrive while others barely survive? The answer lies in one powerful little word: brand. More than a pretty logo, it involves telling the story of your distinct point of view--who you want to serve and why you do business, and it's a process that happens from the inside out. This book bridges the gap between designer and design leader and shows pros how to define, value, and communicate their vision; find clients who are a fit; and master the art of being visible. Worksheets give designers the tools to learn these strategies and apply them to their work. It also includes candid conversations with design leaders such as Barbara Barry, Rose Tarlow, Kelly Hoppen, Vicente Wolf, Christiane Lemieux, Clodagh, Martyn Lawrence Bullard, and others.Binding Type: Hardcover
Publisher: Schiffer Publishing
Published: 09/28/2016
ISBN: 9780764351297
Pages: 240
Weight: 1.50lbs
Size: 9.20h x 6.30w x 1.00d
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4.6 ★★★★★
Based on 9 reviews
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Product Reviews
★★★★★ 5
Great stuff!
Format: Hardcover
Hey evangelicals get off your butts,(or sit down on your butts) and read the fathers of the church you're supposed to be a part of. Great stuff!
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Reviewed in the United States on September 5, 2015
★★★★★ 5
Great book.
Format: Hardcover
Want to know about the Catholic Church read the Fathers, this is only one of the many. Great book.
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Reviewed in the United States on June 22, 2015
★★★★★ 5
Five Stars
Format: Hardcover
Very informative and should be read by those who seek deeper understanding
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Reviewed in the United States on June 17, 2016
★★★★★ 5
Five Stars
Format: Hardcover
Beautifully translated, a joy to read
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Reviewed in the United States on August 29, 2017
★★★★★ 4
Translation not Literal!
Format: Hardcover, Format: Hardcover
The fist volume had a more literal translation then the second.
If first Clement and Didache are in your reading list, Shepard of Hermas will fit there too!
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Reviewed in the United States on March 8, 2018