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Description
100 Things Every Designer Needs to Know about PeopleWE DESIGN TO ELICIT RESPONSES from people. We want them to buy something, read more, or take action of some kind. Designing without understanding what makes people act the way they do is like exploring a new city without a map: results will be haphazard, confusing, and inefficient. This book combines real science and research with practical examples to deliver a guide every designer needs. With this book you'll design more intuitive and engaging apps,
WE DESIGN TO ELICIT RESPONSES from people. We want them to buy something, read more, or take action of some kind. Designing without understanding what makes people act the way they do is like exploring a new city without a map: results will be haphazard, confusing, and inefficient. This book combines real science and research with practical examples to deliver a guide every designer needs. With this book you'll design more intuitive and engaging apps, software, websites and products that match the way people think, decide and behave. INCREASE THE EFFECTIVENESS OF YOUR PRODUCTS. Apply psychology and behavioral science to your designs. Here are some of the questions this book will answer: - What grabs and holds attention. - What makes memories stick? - What is more important, peripheral or central vision? - Can you predict the types of errors people will make? - What is the limit to someone's social circle? - What line length for text is best? - Are some fonts better than others? These are just a few of the questions that the book answers in its deep-dive exploration of what makes people tick.Binding Type: Paperback
Publisher: New Riders Publishing
Published: 06/25/2020
ISBN: 9780136746911
Pages: 256
Weight: 1.10lbs
Size: 9.00h x 7.00w x 0.50d
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Product Reviews
★★★★★ 5
Bling Bling
Color: Blue
I’m absolutely loving this iPad case with the wireless keyboard and mouse! The first thing that caught my eye was the gorgeous glittery blue color — it looks so stylish and unique without being over the top. The case feels sturdy and protective while still being lightweight and easy to carry.
The keyboard connects quickly and types smoothly, making it perfect for work, school, or just browsing online. The wireless mouse is a great bonus and makes using the iPad feel much more like a laptop. I also love that the stand holds the iPad at a comfortable viewing angle for typing or watching videos.
Everything charges easily, setup was simple, and the battery life has been great so far. Overall, this set completely upgraded my iPad experience and looks beautiful at the same time. Definitely recommend if you want something functional, protective, and cute
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Reviewed in the United States on May 23, 2026
★★★★★ 5
Just pay for it !
Color: Yellow, Color: Yellow
I love it! It’s super cute and cool! Love that it can light up the keyboard different colors. The keyboard and mouse have no issues with connection. It’s Sturdy and it’s def worth it!
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Reviewed in the United States on March 23, 2026
★★★★★ 5
Exactly as advertised, works great!
Color: Green
Fits new iPad perfectly, relatively easy to get in & out of holder. Keyboard is easy to use and satisfyingly clicky. Mouse and keyboard synced up with the iPad immediately, no issues. Sparkly color is Kermit-green and exactly what I wanted.
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Reviewed in the United States on January 25, 2026
★★★★★ 5
Hermoso cover con teclado y mouse
Color: Pink, Color: Pink
I love it, the keyboard and mouse work perfectly and I loved the color 😍🫶🏼
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Reviewed in the United States on June 10, 2026
★★★★★ 5
Cute!
Color: Pink
It’s super pretty and good quality! My mom loved it! Definitely worth the price!
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Reviewed in the United States on April 18, 2026