SKU: 90118418182

Modern Architecture: A Very Short Introduction

Sale price$9.94 Regular price$11.04
Save 10%

Pay in installments of $2.76 with ShopPay, AfterPay and Klarna

Shipping Estimate
USA
  • USA
  • CAN

Ships within 48 hours · Estimated delivery Sep 18 - Sep 23

Promo Codes Available:

For Your Every Summer RSVP, with Code: SUMMER15

Description

Modern Architecture: A Very Short IntroductionSomewhere between 1910 and 1970, architecture changed. Now that modern architecture has become familiar (sometimes celebrated, sometimes vilified), it's hard to imagine how novel it once seemed. Expensive buildings were transformed from ornamental fancies which referred to the classical and medieval pasts into strikingly plain reflections of novel materials, functions, and technologies. Modern architecture promised the transformation of cities from

Somewhere between 1910 and 1970, architecture changed. Now that modern architecture has become familiar (sometimes celebrated, sometimes vilified), it's hard to imagine how novel it once seemed. Expensive buildings were transformed from ornamental fancies which referred to the classical and medieval pasts into strikingly plain reflections of novel materials, functions, and technologies. Modern architecture promised the transformation of cities from overcrowded conurbations characterized by packed slums and dirty industries to spacious realms of generous housing and clean mechanized production set in parkland. At certain times and in certain cultures, it stood for the liberation of the future from the past.

This Very Short Introduction explores the technical innovations that opened up the cultural and intellectual opportunities for modern architecture to happen. Adam Sharr shows how the invention of steel and reinforced concrete radically altered possibilities for shaping buildings, transforming what architects were able to imagine, as did new systems for air conditioning and lighting. While architects weren't responsible for these innovations, they were among the first to appreciate how they could make the world look and feel different, in connection with imagery from other spheres like modern art and industrial design. Focusing on a selection of modern buildings that also symbolize bigger cultural ideas, Sharr discusses what modern architecture was like, why it was like that, and how it was imagined. Considering the work of some of the historians and critics who helped to shape modern architecture, he demonstrates how the field owes as much to its storytellers as to its buildings.
ABOUT THE SERIES: The Very Short Introductions series from Oxford University Press contains hundreds of titles in almost every subject area. These pocket-sized books are the perfect way to get ahead in a new subject quickly. Our expert authors combine facts, analysis, perspective, new ideas, and enthusiasm to make interesting and challenging topics highly readable.


Binding Type: Paperback
Publisher: Oxford University Press, USA
Published: 02/01/2019
ISBN: 9780198783442
Pages: 192
Weight: 0.15lbs
Size: 6.80h x 4.30w x 0.40d
Shipping Notes
  • Free Standard Shipping on $100+ Orders to the USA.
  • Except Preorder products are shipped in 48 hours.
  • Delivery to the USA:
  1. Standard Shipping : 3-10 business days
  • If time is of the essence, please consider selecting expedited delivery for faster service.
Exchange/Return Notes
  • We offer a 30-day return/exchange service after receiving.
  • Final sale items are not eligible for returns or exchanges.
  • To process your return/exchange, please contact us at [email protected]
  • Please click here for more details>>> Return & Exchange Policy
SKU: 90118418182

Discover Niche Categories That Outsell

Top-Converting Item to Boost Your Average Order

4.5 ★★★★★
Based on 14 reviews
Sort
Highest Rating
Newest First
Oldest First
Product Reviews
R
Verified Purchase
ReadingWriteNow
Grantham, US
★★★★★ 5
They work very well.
Number of Items: 2
I love these. I use them to wrap my tumbler before sublimating them in my sublimation oven. They work every well to let me see the process so I don’t scorch my design.
WAS THIS REVIEW HELPFUL?YesReportShare
Reviewed in the United States on October 16, 2025
T
Verified Purchase
The Two Hsus
San Leandro, US
★★★★★ 5
Best out of all other heat tapes!
Number of Items: 6
It is extremely weird how excited I became when trying this tape out for the first time. I can't speak for all of the blue heat tapes but this one in particular is all sorts of great to use. Thicker, easier to tear, stronger adhesive than the brown and clear heat tapes I've tried. I started with the clear because I was afraid of the other colored tapes leaving marks on my substrates. The clear tape was a good amount of thickness and easy to tear and use but the adhesion was terrible. I would wrap it around the rim of tumblers, fold it down into the inside of the tumbler and it would pop right back up. Forget using it on any fabrics, did not hold sublimation sheets down to totes, shirts, mousepads, at all. The brown tape I used had better adhesion but was thin and stretchy? floppy? Didn't know this was even an annoying thing until I moved on to this blue tape and was just blown away. Still blows me away how it was cheaper than the other two kind but is the thickest and best gripping of them all. So far it does not leave any marks on any of my items. I'm so impressed by this tape that I still NOTICE it everytime it's tearing off perfectly or holding my things together so well.
WAS THIS REVIEW HELPFUL?YesReportShare
Reviewed in the United States on August 9, 2023
D
Verified Purchase
Donna
Carnegie, US
★★★★★ 5
great for sublimation for shirts, tumblers and also fast delivery
Number of Items: 4
This tape works great for my sublimation tumblers and shirts; there is no glue residue that is left behind. It gives my tumblers a good seal at the top and bottom and down the side where I don't have air gaps in my picture I want to sublimate on the tumbler. It is durable, and it does not smell. It is easy to use and cut. It is a great value for the money and it was delivered the next day.
WAS THIS REVIEW HELPFUL?YesReportShare
Reviewed in the United States on October 10, 2025
J
Verified Purchase
jennifer newcomer
Alexandria, US
★★★★★ 5
A must have
Number of Items: 2
This tape is perfect! I’ve been using other types and nothing compares to blue tape. It holds well and is nice and wide. I’ve had no problems with it. Price is right as well.
WAS THIS REVIEW HELPFUL?YesReportShare
Reviewed in the United States on February 19, 2026
T
Verified Purchase
Tc101899
Los Angeles, US
★★★★★ 5
Works great I would recommend this
Number of Items: 4
Works perfect in my heat press
WAS THIS REVIEW HELPFUL?YesReportShare
Reviewed in the United States on April 9, 2026

recommand products