SKU: 23595059978

FLUIDITY FULL-COVERAGE FOUNDATION - F5.120

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Description

FLUIDITY FULL-COVERAGE FOUNDATION - F5.120Description Pro Tips Ingredients VALUE YOUR HUE Available in 60 shades Finally. A foundation throwing major shade. 60 to be exact. Shades to fit you. And you. And you. Because the shade struggle is real. Meet a long wearing, full coverage foundation that performs like a boss and is not caught in the middle or playing sides. But instead, values your hue (and your wallet). The shade game is officially over. Your face has finally found its place in the

  • Description
  • Pro Tips
  • Ingredients

VALUE YOUR HUE

Available in 60 shades
Finally. A foundation throwing major shade. 60 to be exact. Shades to fit you. And you. And you. Because the shade struggle is real. Meet a long-wearing, full-coverage foundation that performs like a boss and is not caught in the middle or playing sides. But instead, values your hue (and your wallet). The shade game is officially over. Your face has finally found its place in the world. Say hello to an all-in kind of foundation. All the soft matte coverage. All the time. For all our babes.

BENEFITS

  • 24-hour-long wear
  • Sweatproof, transfer-resistant, water-resistant
  • Free of oils, fragrance, and parabens
  • Great for all skin types (especially normal-to-oily skin)


SHADE NAMES
LEVEL 1: Light
F1.10 (NEUTRAL: fairest with neutral undertones)

F1.20 (NEUTRAL: fairest with slightly yellow undertones)

F1.30 (COOL: fairest with pink undertones)

F1.40 (WARM: fair with yellow undertones)

F1.50 (NEUTRAL: fair with neutral undertones)

F1.60 (NEUTRAL: fair with slightly pink undertones)

F1.70 (NEUTRAL: fair with slightly peach undertones)

F1.80 (WARM: light with yellow undertones)

F1.90 (OLIVE: light with neutral green undertones)

F1.100 (NEUTRAL: light with slightly pink undertones)

F1.110 (COOL: light with pink undertones)

F1.120 (NEUTRAL: light with neutral undertones)

LEVEL 2: Medium
F2.10 (COOL: light with slightly peach undertones)

F2.20 (NEUTRAL: light medium with neutral undertones)

F2.30 (WARM: light medium with golden undertones)

F2.40 (NEUTRAL: light medium with peach undertones)

F2.50 (OLIVE: light medium with yellow-green undertones)

F2.60 (NEUTRAL: medium with neutral undertones)

F2.70 (NEUTRAL: medium with slightly peach undertones)

F2.80 (WARM: medium with golden undertones)

F2.90 (WARM: medium with peach undertones)

F2.100 (WARM: medium with rich golden undertones)

F2.110 (NEUTRAL: medium with slightly golden undertones)

F2.120 (NEUTRAL: medium with slightly pink undertones)

LEVEL 3: Tan
F3.10 (WARM: medium with slightly peach undertones)

F3.20 (OLIVE: medium with golden-green undertones)

F3.30 (WARM: medium tan with rich golden undertones)

F3.40 (NEUTRAL: medium tan with peach undertones)

F3.50 (NEUTRAL: tan with neutral undertones)

F3.60 (WARM: tan with golden undertones)

F3.70 (NEUTRAL: tan with slightly golden undertones)

F3.80 (COOL: tan with slightly red undertones)

F3.90 (WARM: tan with peach undertones)

F3.100 (OLIVE: tan with rich golden-green undertones)

F3.110 (NEUTRAL: deep tan with slightly red undertones)

F3.120 (WARM: deep tan with rich red undertones)

LEVEL 4: Rich
F4.10 (WARM: deep tan with golden undertones)

F4.20 (WARM: deep tan with rich golden undertones)

F4.30 (WARM: deep tan with golden peach undertones)

F4.40 (NEUTRAL: rich with neutral undertones)

F4.50 (WARM: rich with golden red undertones)

F4.60 (COOL: rich with cool red undertones)

F4.70 (WARM: rich with slightly red undertones)

F4.80 (NEUTRAL: rich with golden undertones)

F4.90 (WARM: rich with deep peach undertones)

F4.100 (WARM: rich with warm red undertones)

F4.110 (OLIVE: rich with neutral green undertones)

F4.120 (COOL: rich with deep red undertones)

LEVEL 5: Deep
F5.10 (COOL: rich with cool peach undertones)

F5.20 (WARM: deep with neutral golden undertones)

F5.30 (WARM: deep with rich peach undertones)

F5.40 (WARM: deep with golden undertones)

F5.50 (WARM: deep with rich red undertones)

F5.60 (NEUTRAL: deep with neutral undertones)

F5.70 (WARM: deepest with peach red undertones)

F5.80 (NEUTRAL: deepest with slightly golden undertones)

F5.90 (OLIVE: deepest with rich green undertones)

F5.100 (NEUTRAL: deepest with slightly red undertones)

F5.110 (WARM: deepest with rich red undertones)

F5.120 (NEUTRAL: deepest with neutral undertones)

Net Wt. 30 mL / 1 fl. oz.

    HOW TO APPLY

    Fluidity Full-Coverage Foundation looks bomb when it’s applied to prepped skin, the right amount of product is used, and it’s blended using the tools that are best for your skin type and the coverage you want. To get a totally flawless look, follow the steps below.

    1. Begin by cleansing your face. If you have dry skin, be sure to exfoliate. Follow with a moisturizer that’s developed for your skin type and a beauty oil, if you use one.
    2. Apply a Foundation Primer that’s formulated for your skin type. If you have combination skin, try using Revitalizer Foundation Primer in dry areas and Equalizer Foundation Primer in spots that tend to get shiny.
    3. Start application with a small, pea-sized amount of foundation. A little goes a long way.
    4. Use a damp Complexion Blending Beauty Sponge (especially if you have dry skin) to apply foundation. Or use a M439 Deluxe Buffer Brush in spots where you want the most coverage.
    5. This formula can set quickly, so continue by applying it in sections.
    6. If your skin is oily, set the foundation with Filter Effect Finishing Powder. If you have normal or combination skin, apply powder only to areas that get shiny (skip this step completely if you have dry skin).
    7. Finish with Continuous Setting Mist.

    FOR A GLOWY FINISH

    Mix one drop of your fave liquid highlighter into a pea-sized amount of foundation and apply using the steps above to get an all-over luminous look.

    A FEW EXTRA TIPS

    • Everyone’s skin tone varies, so decide if you want to match your foundation to your face, neck, or décolletage.
    • When you’re looking for that perfect match, let the shade dry down completely before you decide if it’s the one.
    • Remember that the depth of your skin tone can vary based on the season and your exposure to the sun, so the shade you wear in the summer might be totes different from your winter hue.

    FIND YOUR SHADE SQUAD

    Ingredients: Cyclopentasiloxane, Water/Aqua/Eau, Isododecane, Methyl Methacrylate Crosspolymer, Butylene Glycol, Mica (CI 77019), Dimethicone, PEG-10 Dimethicone, PEG/PPG-18/18 Dimethicone, Acrylates/Dimethicone Copolymer, Butylene Glycol Cocoate, Silica Silylate, Phenyl Trimethicone, Dimethicone Crosspolymer, Polyglyceryl-3 Diisostearate, Disteardimonium Hectorite, 1,2-Hexane Diol, Polyglyceryl-6 Polyricinoleate, Tocopherol, Triethoxycaprylsilane, Magnesium Sulfate, Cyclohexasiloxane, Ethylhexylglycerin, Propylene Carbonate, Polyhydroxystearic Acid, Hydroxyacetophenone, Caprylhydroxamic Acid, Phenoxyethanol. +/- May Contain/Peut Contenir: Iron Oxides (CI 77491, CI 77492, CI 77499), Titanium Dioxide (CI 77891).

    Shipping Notes
    • Free Standard Shipping on $100+ Orders to the USA.
    • Except Preorder products are shipped in 48 hours.
    • Delivery to the USA:
    1. Standard Shipping : 3-10 business days
    • If time is of the essence, please consider selecting expedited delivery for faster service.
    Exchange/Return Notes
    • We offer a 30-day return/exchange service after receiving.
    • Final sale items are not eligible for returns or exchanges.
    • To process your return/exchange, please contact us at [email protected]
    • Please click here for more details>>> Return & Exchange Policy
    SKU: 23595059978

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    4.2 ★★★★★
    Based on 21 reviews
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    K
    Verified Purchase
    Kayla Wilson
    Lowell, US
    ★★★★★ 5
    Holy S*** this bra is amazing.
    Color: Black, Size: 42G
    I’m sure you are coming here reading reviews thinking “I don’t know. No bra has ever fit me right before. How will I know this bra is any different?” And let me be the first to tell you I was right there with you. I have been bra shopping for what feels like forever. For context I am a G cup and finding bras that fit nice seems like something I’d only find in my dreams. I have gotten bras from Torrid, Victoria Secret, Lane Bryant, Kohls, Walmart, you get the idea. Yes I know there are plenty of other sites but I don’t want to spend $80+ for a bra! Between them either hurting like hell from the wire, feeling like I was wearing a corset that was made for a door, or having absolutely no support/coverage, I contemplated just wearing no bra at all. I had such “luck” that I thought “maybe if I wear a sports bra all the time these problems would go away.” You guessed it! They in fact did not. I even tried no underwire and sure the wire pain was gone but good ol back pain came in at full swing. I would have constant issues with spillage and not feeling supported (and DONT even get me started on the uniboob)that I began to think I was the problem. Fortunately, a couple of days ago, I had discovered HSIA. I can’t stress enough to you how wonderful this bra is. It’s not only supportive but it’s also comfortable, breathable, and full coverage. And a added bonus: IT LOOKS AMAZING. This bra has changed my depressive outlook on bras to the most positive outlook. So much so I’m wearing this bra FOR FUN. 10/10 would recommend. It fits true to size. Straps are comfortable, no pinching. Under wire is very comfortable and does not dig into my rib cage. There is no padding, but still feels/looks great. Some shirts you can see the lace material but they have another bra that is smooth (I bought that one too) that fits just as great. I personally did not experience any itching like some other people were saying but I’d say just give it a try. If you made it this far reading this just buy it and see for yourself :)
    WAS THIS REVIEW HELPFUL?YesReportShare
    Reviewed in the United States on October 25, 2025
    A
    Verified Purchase
    Anon
    Charlottesville, US
    ★★★★★ 4
    Delicate and pretty but does the job
    Color: Light Coral, Size: 40DDD
    This is a new brand of bra for me and I got it because it was recommended. Today I'm wearing it and have a few thoughts: 1) The straps are comfortable. In fact, the whole thing is comfortable. It doesn't look like it would be comfortable at all, but it's pretty nice. 2) I'm not so sure about the sturdiness. When putting this on this morning, the mesh actually ripped a little bit as I was positioning it around my torso after buckling the back together. This is how I put bras on: Turn it upside down and have the snaps facing the front, snap the snaps, then rotate it around your torso until it's positioned correctly, then flip it rightside up over your breasts. Is there some other way? I'm super afraid of ripping the delicate material now. 3) Despite how delicate the material is, it does have some give once on and holds my breasts well. 4) The fit is good. I'm normally a 40DDD. If I go up a cup size, then the underwire digs into my skin, so I want to avoid that. These seem a bit snug so as I wear it today, I'm going to watch for "spillage" where breasts start bunching up at the top. I know, that sounds so gross, but larger breasted ladies know what I mean! To answer some questions: Yes, it has adjustable straps. Are there bras that don't have adjustable straps that aren't sports bras? Yes, it is machine washable, though this is one of the first bras where I think I might actually need to use a delicates bag because the lace is just so delicate. It's very pretty, holds well, minimizes well, is pretty comfortable, but just a lot more delicate than I'm used to.
    WAS THIS REVIEW HELPFUL?YesReportShare
    Reviewed in the United States on August 22, 2025
    M
    Verified Purchase
    mark smith
    Massapequa, US
    ★★★★★ 5
    Great affordable bra
    Color: Balsam Blue, Size: 38I
    Best bra I have purchased! I wear a 38 I and this is without a doubt the comfiest bra I own. No side boob or uniboob! The fit is perfect and there is no spillage on the tops or sides and I'm not having to constantly adjust myself. I didn't think it was possible to find cute, supportive bra for under $40 but here we are. They also have great support for when I'm at the gym. I do tend to still put a looser fitting sports bra over the HSIA bra when I'm working out for my own comfort, but it's not really necessary and I would most likely be fine during my workout without the extra layer.
    WAS THIS REVIEW HELPFUL?YesReportShare
    Reviewed in the United States on May 7, 2026
    T
    Verified Purchase
    Tina K
    Whiting, US
    ★★★★★ 3
    Cute but could be better
    Color: Dark Pink, Size: 38DD
    This bra definitely looks really good and has a sexy style to it. It does a decent job overall, especially for the price, but after trying two different bras from the same brand, I honestly liked the more expensive one much better. The lace on this one is pretty, but it shows through thin shirts and tighter materials. The underwire also started digging into my skin after wearing it for a bit, and the lace caused some irritation. The fit wasn’t bad, but the pricier version was noticeably more comfortable and fit better overall. For $16, this bra is still decent and looks nice, but if you’re deciding between the two, I’d recommend spending a little extra money on the more expensive one for the added comfort and better fit.
    WAS THIS REVIEW HELPFUL?YesReportShare
    Reviewed in the United States on May 21, 2026
    J
    Verified Purchase
    Jasmine
    Omaha, US
    ★★★★★ 5
    Best bra ever 💯
    Color: Dark Pink, Size: 38DDD
    I have seen these bras hyped everywhere especially tiktok, so I was expecting to be somewhat disappointed. Instead i am shocked by how much I love it and am immediately looking to buy more of them!! This is the most comfortable bra I have ever worn. I am a 38DDD, and it actually does appear to minimize and lift my chest in shirts while being so much more comfortable than any other bra. My back pain is gone???? Its affordable??? 100000000/10. Buy it 😭😭
    WAS THIS REVIEW HELPFUL?YesReportShare
    Reviewed in the United States on May 19, 2026

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