SKU: 9830679617

The Psychology of Magic: From Lab to Stage by Gustav Kuhn and Alice Pailhes

Sale price$45.00 Regular price$50.00
Save 10%

Pay in installments of $12.50 with ShopPay, AfterPay and Klarna

Shipping Estimate
USA
  • USA
  • CAN

Ships within 48 hours · Estimated delivery Aug 31 - Sep 5

Promo Codes Available:

For Your Every Summer RSVP, with Code: SUMMER15

Description

The Psychology of Magic: From Lab to Stage by Gustav Kuhn and Alice PailhesScientifically proven methods for improving your magic. Partnering with Vanishing Inc., scientific researchers Gustav Kuhn and Alice Phails have created the first ever book showcasing how to make your magic better with science. The Psychology of Magic: From Lab To Stage is a gorgeous 312 page hardback book containing 4+ years of research conducted in the world's only dedicated "Magic Lab." This exceptional book is bursting with invaluable information,

Scientifically-proven methods for improving your magic.

Partnering with Vanishing Inc., scientific researchers Gustav Kuhn and Alice Phailès have created the first-ever book showcasing how to make your magic better with science. The Psychology of Magic: From Lab To Stage is a gorgeous 312-page hardback book containing 4+ years of research conducted in the world's only dedicated "Magic Lab."

This exceptional book is bursting with invaluable information, unlike anything magicians have ever seen before. While there have been books exploring the way psychology and magic work in harmony, none have been researched and written exclusively to serve as a scientific and practical guide for helping magicians apply these concepts to their own work.

There's no guesswork in The Psychology of Magic. These are practical techniques forged from real-life examples that have been specifically designed to help you create and perform better magic.

Despite its academic foundation, you are not buying a textbook filled with meaningless facts. The Psychology of Magic is a captivating guidebook that gives magicians the critical data they need, and then shows them exactly how to start applying it to their own magic right away.

Once you start reading, you won't be able to put it down. Each chapter is laid out in a clear, easy-to-digest format. The book itself is also stunning and continues Vanishing Inc.'s legacy as the gold standard among magic book publishers.

Some of the many ways you'll learn how to make stronger magic include:

  • Exploiting your audience's blindspots
  • Using psychology to improve forcing
  • How visual illusions trick the brain
  • Getting more impact out of the magic you already perform


If you're a magician looking to improve the magic you're already doing, then you need to grab yourself a copy of *The Psychology of Magic: From Lab to Stage* today.

Shipping Notes
  • Free Standard Shipping on $100+ Orders to the USA.
  • Except Preorder products are shipped in 48 hours.
  • Delivery to the USA:
  1. Standard Shipping : 3-10 business days
  • If time is of the essence, please consider selecting expedited delivery for faster service.
Exchange/Return Notes
  • We offer a 30-day return/exchange service after receiving.
  • Final sale items are not eligible for returns or exchanges.
  • To process your return/exchange, please contact us at [email protected]
  • Please click here for more details>>> Return & Exchange Policy
SKU: 9830679617

Discover Niche Categories That Outsell

Top-Converting Item to Boost Your Average Order

4.8 ★★★★★
Based on 22 reviews
Sort
Highest Rating
Newest First
Oldest First
Product Reviews
L
Verified Purchase
Lisa Smith Killeen, CTA
Port Orchard, US
★★★★★ 5
Great Tape
Number of Items: 4
Great tape for sublimating.
WAS THIS REVIEW HELPFUL?YesReportShare
Reviewed in the United States on April 27, 2026
R
Verified Purchase
Robine01453
Boise, US
★★★★★ 5
Good paper
Size: 8.5"X11"
Good paper for sublimation. Holds the color and paper doesn't wrinkle from the ink
WAS THIS REVIEW HELPFUL?YesReportShare
Reviewed in the United States on May 9, 2026
J
Verified Purchase
J. Horner
Houston, US
★★★★★ 5
Great stuff!
Size: 8.5"X11"
I’ve been using this paper for about 5 years and love it. Colors are brilliant, subs great!
WAS THIS REVIEW HELPFUL?YesReportShare
Reviewed in the United States on May 20, 2026
J
Verified Purchase
Jennifer M
Birmingham, US
★★★★★ 5
My Designs? Sublime. The Paper? Sublimation Perfection.
Size: 8.5"X11"
Prints clear, presses clean, and never lets me down—unless I’m the problem (which is often). I keep this stocked like toilet paper. You don’t want to run out mid-project.
WAS THIS REVIEW HELPFUL?YesReportShare
Reviewed in the United States on August 8, 2025
D
Verified Purchase
Denise Shiles
Waukegan, US
★★★★★ 5
Great Quality
Size: 8.5"X11"
This A-SUB sublimation paper is a great quality. I have been using it for many years and have had absolutely no issues. I use it with an Epson 2780 inkjet printer. I have never had a jamming issue or smudging.
WAS THIS REVIEW HELPFUL?YesReportShare
Reviewed in the United States on April 11, 2026

recommand products