SKU: 3958757085

Collecting Toy Premiums: Bread-Cereal-Radio by James L. Dundas

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Description

Collecting Toy Premiums: Bread-Cereal-Radio by James L. DundasTable of Contents Toys purchased with box tops and pocket change in days gone by abound in this fascinating and sweeping survey. Over 850 color photographs display the wide range of items, including airplanes, badges, booklets, decoders, pins, rings, and whistles, offered to children throughout much of the twentieth century by bread and cereal companies and over the radio. Favorite heroes of the airwaves all had premium toys for their devoted fans to

Table of Contents

Toys purchased with box tops and pocket change in days-gone-by abound in this fascinating and sweeping survey. Over 850 color photographs display the wide range of items, including airplanes, badges, booklets, decoders, pins, rings, and whistles, offered to children throughout much of the twentieth century by bread and cereal companies and over the radio. Favorite heroes of the airwaves all had premium toys for their devoted fans to collect. Found here are the premiums of radio's legendary heroes, including Buck Rogers; Captains Marvel, Midnight and Video; Dick Tracy; Green Hornet; the Lone Ranger; Red Ryder; Sky King; Superman; Tom Corbett; and Tarzan -- among others!

Also included in this wide ranging book are methods for dating premiums using patent numbers and area codes, brief reviews of many of the shows upon which so many premiums were based, and values for the toys displayed. Values are conveniently located in the captions. This book is must reading for toy collectors and dealers and for anyone who ever saved their box tops and then waited anxiously by the mailbox for some special item to arrive.

854 color photos

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SKU: 3958757085

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daisy A
Massapequa, US
★★★★★ 4
Spacious
Great material, easy to clean and repels water. I love the zipper to close the opening, carrys a lot and i love the large side pocket and 2 small pockets on ends great for keys for easy find
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Reviewed in the United States on April 24, 2023
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Amazon Customer
Birmingham, US
★★★★★ 5
Perfect campus bag!!
Color: Leopard Spots
Used it as a school bag for college since I prefer shoulder bags over backpacks. Sturdy. Holds SO MUCH! Books, binders, School materials, food and snacks, giant water bottles....and CUTE asl!!! Got this in my last year of college. Wish I had found this bag sooner so I could have used it throughout all of my college years!
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Reviewed in the United States on September 9, 2025
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Jenna
West Palm Beach, US
★★★★★ 5
Beautiful, sturdy and comfortable!
I am very satisfied with this bag! I honestly thought that because the price was so low that it would be more of a lightweight beach bag, however, it is very sturdy and holds so many things. The straps are very thick and comfortable. There are a few pockets inside zippered pockets of some side pockets and a front zipper pocket. I get so many compliments on this bag. Two of my friends actually bought the same bag! I honestly want to buy another one just in case somewhere down the road something ever happens to this one because I am obsessed with it. I use it every day for work is very easy to clean as well. It’s almost like a neoprene type of fabric so it wipes off very easily. I highly recommend this product.
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Reviewed in the United States on September 8, 2023
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Jeanmarie N
Chelsea, US
★★★★★ 5
Good quality bag
Color: Black
Very sturdy construction. Big enough to hold a tablet and a book. I am happy with this pruchase
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Reviewed in the United States on December 7, 2025
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GodsGirl
Omaha, US
★★★★★ 5
Great bag – very durable
Color: Colourful Flowers in Black
Bought this to replace an existing computer bag that I use for college. I typically hold a lot of stuff and my bags become heavy. This bag holds up! Carries a lot of stuff, including my standard laptop, a few books, etc. It also has a zipper area to put things I need to find easily. Style and design also very cute. Honestly, a great bargain.
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Reviewed in the United States on January 1, 2026

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