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Description
There's Nothing Like ThisCondition: BRAND NEW ISBN: 9798892790178 Format: Cloth over boards Year: 2025 Publisher: Harvard Business Review Press Description: A smart, page turning exploration of the business and creative decisions that transformed Taylor Swift into an unprecedented modern cultural phenomenon. Named one of 'Thirty books we're excited to read in the first half of 2025' by The Sydney Morning Herald Named to the Financial Times 'What to Read in 2025' list Singer
Condition: BRAND NEWISBN: 9798892790178
Format: Cloth over boards
Year: 2025
Publisher: Harvard Business Review Press
Description:
A smart, page-turning exploration of the business and creative decisions that transformed Taylor Swift into an unprecedented modern cultural phenomenon.
Named one of 'Thirty books we're excited to read in the first half of 2025' by The Sydney Morning Herald
Named to the Financial Times 'What to Read in 2025' list
Singer-songwriter. Trailblazer. Mastermind. The Beatles of her generation. From her genre-busting rise in country music as a teenager to the economic juggernaut that is the Eras Tour, Taylor Swift has blazed a path that is uniquely hers.
But how exactly has she managed to scale her success multiple times while dominating an industry that cycles through artists and stars like fashion trends? How has she managed to make and remake herself time and again while remaining true to her artistic vision? And how has she managed to master the constant disruption in the music business that has made it so hard for others to adapt and endure?
In There's Nothing Like This, Kevin Evers, a senior editor at Harvard Business Review, answers these questions in riveting detail. With the same thoughtful analysis usually devoted to iconic founders, game-changing innovators, and pioneering brands, Evers chronicles the business and creative decisions that have defined each phase of Swift's career.
Mixing business and art, analysis and narrative, and pulling from research in innovation, creativity, psychology, and strategy, There's Nothing Like This presents Swift as the modern and multidimensional superstar that she is a songwriting sava
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